The Press Release:
The most powerful fairies on the globe are back. After rumors and a massive deal of anticipation, creator Iginio Straffi has recently unveiled at the latest edition of Italy’s Comicon Napoli that Rainbow Studios will be launching the new, CGI-animated “Winx Club” series on Netflix in 2025. It will be a whole new series, premiering worldwide on the world leading SVOD platform, to celebrate the incredible legacy of Winx Club, among the most loved shows worldwide by both new and longtime fans, now ready to show a total fresh look in a ‘throwback’ version that will make everyone fall in love once again. The news is followed by the appointment of Playmates Toys and Giochi Preziosi as master toy partners providing for an enchanting new Winx Club toy line.

Leading companies in the toy industry, providing top quality and know-how, Playmates and Giochi Preziosi will release globally the new collection of fashion dolls, accessories, role play toys and playsets inspired by the Italian fairies that keep calling the shots when it comes to style. After its debut back in 2004, the show produced and distributed by Iginio Straffi’s Rainbow Group, headquartered in Italy, has been piling up successes and adventures, spanning 8 animated seasons, 3 theatrical movies, 4 made-for-television movies, 2 “World of Winx” animated series coproduced with Netflix, 2 seasons of a Netflix Original live action series ‘Fate – The Winx Saga’, countless live events around the globe and boasts a fandom of loving fans following the steps of their favorite fairies. The Winx Club community has generated over 20 Billion views of Winx Club content on YouTube and more than 35 Billion views of Winx Club related videos on TikTok, and this year, Rainbow is calling the world to celebrate together 20 years of friendship, magic, adventures and love with special initiatives, but also creating a new exciting chapter.
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