Tag Archives: mattel

2021 Toy Of The Year Winners Are Announced

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The TOTY Award Winners were recently announced in a first-ever virtual ceremony with the in-person event being impossible to hold due to the Coronavirus Pandemic. After a brief commentary by Toy Association President Steve Pasierb, the nominations were replayed and the winners announced. For ease of seeing who was up for what and who would eventually win the coveted award, I’ve left the original full list of nominations for your perusal. Now without any further adieu, here are the 2021 TOTY Winners…

ACTION FIGURE TOY OF THE YEAR:
Alter Nation Action Figure Assortment (Panda Mony Toy Brands)
Anime Heroes (Bandai America)
Batman 4 Inch Action Figures (Spin Master)
WINNER – Fisher-Price #ThankYouHeroes Line (Mattel)
Heroes of Goo Jit Zu (Moose Toys)
The Original Spawn Action Figure and Comic Remastered (2020) (McFarlane Toys)
Treasure X (Moose Toys)

COLLECTIBLE OF THE YEAR:
Blume Petal Pets (Skyrocket)
Charaction CUBE (Bandai America)
Hairdorables Hair Art Series (Just Play)
HEXBUG JUNKBOTS Large Dumpster (HEXBUG)
WINNER – LEGO Super Mario Character Packs (LEGO)
L.O.L. Surprise! Remix Hair Flip (MGA Entertainment)
Space Invaders Micro Player (My Arcade)
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Mattel Reveals “Barbie Extra” Fashion Dolls

Hey friends, when we last brought up Mattel’s “Barbie” it was to celebrate the Elton John edition and that particular item has been flying off the shelves in record numbers. I hope that you got one if you wanted it because it seems like its a highly priced collectible at this point. Now I am returning to discuss a brand-new line for the famed fashion doll – The Extra editions. Take a look at the copy and images from Mattel resources.

barbie logo

The Press Release:
Each Barbie Extra doll rocks their own unique style that’s playful and over-the-top. Barbie Extra dolls offer an exciting fashion and styling play experience with posable, articulated bodies. When it comes to fashion, Barbie Extra has a “more is more” attitude- even their pets are oh-so EXTRA! The dolls embody everything fun: glitter, gummy bears, emojis, bright colors and iridescent shimmer — bringing EXTRA vibes wherever they go! Barbie Extra lets girls dial up their self-expression and fashion fantasy play by showing them anyone can be a trendsetter.

mattel, barbie, barbie extra line

Barbie Extra Doll #1 GVR04:
* Afro puffs and braided hair details
* Wearing a rainbow fur coat and matching athleisure red top and shorts set, with glittered boots and real socks
* Accessories include sunglasses that read “shine bright” and a cloud-shaped purse
* Pet poodle has star-shaped sunglasses, wears puppy heels, and comes with a puppy purse filled with puppy treats
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Mattel Reveals “Elton John” Barbie

barbie logo

Mattel has really been pulling out the stops for their world famous doll and have already received high praise for their “Star Wars” Barbie, “X-Men” Barbie and the David Bowie Barbie. I loved all of those myself but admit that I am still waiting on a Darth Vader Ken or at least a Boba Fett one before I dive into this side of the collectible market. Now it’s time to help share the announcement about the “Elton John Barbie”. Some specs follow the image below and then I’ll have a whole lot of Mattel supplied visuals. Enjoy.

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Scenes From The Toy Insider’s 2020 “Holiday Of Play @ Home”

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Back in July we participated in the first ever Toy Insider “Sweet Suite at Home” which in a nutshell was a virtual version of their always awesome in-person happening.  My overview of that can be found HERE in case you missed it.  Now it was time to do their holiday event known as the “Holiday Of Play” which as expected was also going to be a virtual event.  Since that other coverage worked I was going to repeat the process so into the web we go…

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Here are the presenting exhibitors and I was going to try and say “hello” or visit as many of the virtual booths as possible.   Now I should mention that some companies are present to ask questions while some have videos ready for you to watch with the means of sending messages to get more information post event.

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Scenes From The Toy Insider’s 2020 “Sweet Suite @ Home”

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Readers of my adventures here on “The Chronicles” know full well that one of the special events that I love to attend each and every summer is The Toy Insider’s “Sweet Suite”. This affair is a wonderful one and brings together scores of amazing companies and their reps to showcase the “must have” toys and games. If you’re new to these narrative, let me tell you that the folks at The Toy Insider really know their stuff and I was happy to have met them at the annual Toy Fair several years ago. Of course the lay of the land right now is that physical events are pretty much impossible and the need to go virtual is a necessity. Such was the case for this soiree and I’ve culled together some visuals in a fun little overview that begins with a login…..Let’s go.

the toy insider, sweet suite 2020, sweet suite at home, sweet suite at home 2020

Now that we’ve successfully logged in, its time to look around the show floor and as you can see its quite impressive. I felt like I was a character in a video game because as you can see the overall vibe you see once “inside the matrix” gives you that sense.

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