The Press Release:
Hasbro, Inc. (NASDAQ:HAS), and NTWRK, North America’s premiere livestream shopping platform, today announced the first TRANSFORMERS Collaborative music-inspired item – the J Balvin Mash-Up, J Balvintron 3-Pack. Hasbro and NTWRK have partnered with J Balvin, one of the most influential and successful Latin artists, to bring this truly special blend of music-inspired toy and “More Than Meets the Eye” worlds together for fans.
Sound waves combine in this TRANSFORMERS-J Balvin mash-up pack! “Reggaeton’s global ambassador” joins the DECEPTICONS as the TRANSFORMERS robot, J BALVINTRON. This DECEPTICON wields the power of rhythm to crush his enemies! The 7-inch tall Soundwave-inspired figure converts into cassette player mode in 6 steps and features deco and details inspired by J Balvin – including packaging inspired by J Balvin’s rainbow color scheme and his iconic smiley face icon with lightning bolt eyes. He comes with two mini cassette figures, with deco inspired by albums “Energia” and “Vibras”. The Energia Buzzsaw converts to condor mode in 4 steps, and Vibras Stripes converts to tiger mode in 3 steps. The figure also includes a blaster accessory and two rainbow blast effects.
The Press Release:
The LEGO Group Brings BeatBit Studio Tour to Brooklyn, New York.
In celebration of the all-new LEGO® VIDIYO™ collection, kids and families will be able to become the star of their own music video!
WHAT: The LEGO Group is continuing its multi-city BeatBit Studio Tour with a stop in Brooklyn, NY, where locals will experience a safe, in-person, LEGO® VIDIYO™ interactive pop-up event. Guests will experience photo-opps, free giveaways, a LEGO® VIDIYO™ tutorial and on-site demo station where they can create and share a custom music video. All attendees will also receive a free exclusive BeatBit bundle that they can use to make an epic music video in the comfort of their own home. Continue reading The LEGO Group Brings BeatBit Studio Event To Brooklyn, NY→
The TOTY Award Winners were recently announced in a first-ever virtual ceremony with the in-person event being impossible to hold due to the Coronavirus Pandemic. After a brief commentary by Toy Association President Steve Pasierb, the nominations were replayed and the winners announced. For ease of seeing who was up for what and who would eventually win the coveted award, I’ve left the original full list of nominations for your perusal. Now without any further adieu, here are the 2021 TOTY Winners…
ACTION FIGURE TOY OF THE YEAR:
Alter Nation Action Figure Assortment (Panda Mony Toy Brands)
Anime Heroes (Bandai America)
Batman 4 Inch Action Figures (Spin Master) WINNER – Fisher-Price #ThankYouHeroes Line (Mattel)
Heroes of Goo Jit Zu (Moose Toys)
The Original Spawn Action Figure and Comic Remastered (2020) (McFarlane Toys)
Treasure X (Moose Toys)
COLLECTIBLE OF THE YEAR:
Blume Petal Pets (Skyrocket)
Charaction CUBE (Bandai America)
Hairdorables Hair Art Series (Just Play)
HEXBUG JUNKBOTS Large Dumpster (HEXBUG) WINNER – LEGO Super Mario Character Packs (LEGO)
L.O.L. Surprise! Remix Hair Flip (MGA Entertainment)
Space Invaders Micro Player (My Arcade) Continue reading 2021 Toy Of The Year Winners Are Announced→
Hey friends, when we last brought up Mattel’s “Barbie” it was to celebrate the Elton John edition and that particular item has been flying off the shelves in record numbers. I hope that you got one if you wanted it because it seems like its a highly priced collectible at this point. Now I am returning to discuss a brand-new line for the famed fashion doll – The Extra editions. Take a look at the copy and images from Mattel resources.
The Press Release:
Each Barbie Extra doll rocks their own unique style that’s playful and over-the-top. Barbie Extra dolls offer an exciting fashion and styling play experience with posable, articulated bodies. When it comes to fashion, Barbie Extra has a “more is more” attitude- even their pets are oh-so EXTRA! The dolls embody everything fun: glitter, gummy bears, emojis, bright colors and iridescent shimmer — bringing EXTRA vibes wherever they go! Barbie Extra lets girls dial up their self-expression and fashion fantasy play by showing them anyone can be a trendsetter.
Barbie Extra Doll #1 GVR04:
* Afro puffs and braided hair details
* Wearing a rainbow fur coat and matching athleisure red top and shorts set, with glittered boots and real socks
* Accessories include sunglasses that read “shine bright” and a cloud-shaped purse
* Pet poodle has star-shaped sunglasses, wears puppy heels, and comes with a puppy purse filled with puppy treats Continue reading Mattel Reveals “Barbie Extra” Fashion Dolls→
It wasn’t so long ago when we covered the annual “Holiday Of Play” event that our friends over at The Toy Insider/Pop Insider host. Much like this year’s “Sweet Suite”, the event was also done in a virtual space and a refresher of the adventure can be found HERE. Much like the Sweet Suite, when the event is over you are given a box of goodies and I am once again unboxing the swag in the video you will find below. Enjoy.
Now let’s dissect the content in photos as well for good measure. It begins with a box 🙂